{"tema_id":"1326","string":"met\u00e1fora primaria","created":"2020-08-04 14:36:03","code":"","modified":"2020-08-05 11:15:00","notes":[{"@type":"Nota de alcance","@lang":"en","@value":"A primary metaphor is one that emerges directly from correlations in experience, as in more is up, purposes are destinations, (abstract) ORGANIZATION IS PHYSICAL STRUCTURE, PERSISTENCE IS BEING ERECT, and so on Several primary metaphors can be joined together to form complex metaphors, such as THEORIES ARE BUILDINGS, which is constituted by the last two primary metaphors. Fuente: [KOVECSES, 2010] Ko\u0308vecses, Z., amp; Benczes, R. (2010). Metaphor: A practical introduction. Oxford: Oxford University Press. "},{"@type":"Nota de alcance","@lang":"es","@value":"Una met\u00e1fora primaria es aquella que emerge directamente de correlaciones con la experiencia.\nPor ejemplo: LA ORGANIZACI\u00d3N (abstracta) ES UNA ESTRUCTURA F\u00cdSICA, LA PERSISTENCIA ES MANTENERSE ERECTO.\nVarias met\u00e1foras primarias se pueden unir para formar met\u00e1foras complejas, como LAS TEOR\u00cdAS SON EDIFICIOS que est\u00e1 constituido por las dos \u00faltimas met\u00e1foras primarias.\n\u00a0 Fuente: [KOVECSES, 2010] Ko\u0308vecses, Z., amp; Benczes, R. (2010). Metaphor: A practical introduction. Oxford: Oxford University Press. "},{"@type":"Nota de ejemplo","@lang":"es","@value":"ARRIBA ES MAS\nFELIZ ES ARRIBA\nLOS PROP\u00d3SITOS SON DESTINOS Fuente: [KOVECSES, 2010] Ko\u0308vecses, Z., amp; Benczes, R. (2010). Metaphor: A practical introduction. Oxford: Oxford University Press. "}]}